Targeting Teens: What You Need to Know About Facebook and Google’s New Ad Rules
Ah, adolescence. It was the best of times, it was the worst of times—and it was (and still is) a time of being easily influenced and not realizing it.
2025 SEO Success: Ultimate Technical Checklist
The first step in a comprehensive SEO strategy is improving your technical SEO.
No matter what industry your brand or company is in, the principles of technical SEO have never been more critical. Ensuring your website is technically sound increases organic traffic, ranking keywords, and …
Google’s 3 Strikes: How to Keep Your Ads Safe
Rolling out quality ads is like going up to bat in a baseball game.
How to Adapt to a Changing Facebook Ads Landscape
Facebook Ads has gone through major changes and updates since Apple announced that it was going to require users to actively opt into being tracked by cookies from apps starting with the Apple iOS 14.5 Update on April 26, 2021. As expected, most users are not opting into cookies, although the …
Instagram Reels vs. TikTok: The Great Marketing Debate
TikTok has exploded on the scene in the past year and a half, making it the most popular social media platform of the moment. Upon TikTok’s rise in popularity, social media competitor Instagram released a similar new video feature called Instagram Reels.
Marketing Leaders: What to Know in Your First 90 Days
The first 90 days in a new role are extremely critical to your long-term success. This is especially true in the world of marketing, where the landscape is ever-evolving alongside rapid advancements in technology, data, and social platforms.
How To Make Your Digital Marketing Data Work For You
Data is everywhere. It’s quite literally in our DNA, and it powers everything we do. Needless to say, it’s kind of a big deal, especially in the world of digital marketing.