Welcome to Target Audience, a new interview series about marketers, by marketers, and for marketers. In each Target Audience interview, we’ll pick the brains of marketing experts to learn more about their experience in the industry, insights they’ve gathered over the years, and which songs pump them up the most.

Unlike Spiderman 3, this sequel won’t disappoint. Let’s dive deeper into typography, tone, and images and how they fit into your brand style guide.

Don’t stress out over your next digital marketing phone interview. Instead of turning your cell on airplane mode, check out these 5 tips.

After a two-year hiatus, Google has confirmed that it's allowing emoji to appear in the SERP. What does this mean for your site? Let’s get our thinking face emoji on.

Sometimes, a small AdWords update can have a huge impact on your search campaigns. Check out 7 AdWords tips to take your account to the next level.

Spoiler alert: Exact match is less exact than it used to be. Find out what happened and how it affects your search accounts. 

Over 150 million people use Snapchat every day. With so many eyes on Snapchat daily, it’s worth considering if Snapchat advertising is right for your business.

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