Growing up in the Hoosier State, basketball was an inevitable force in my life. Summer after summer I attended Cager Camp—a youth basketball camp that taught the fundamentals. Week upon week we ran, we dribbled, we defended, and we shot.
We shot, and we shot, and we shot.
I’ll preface this with the fact that I am not an expert when it comes to call tracking. More recently, many of our clients and our team have been really interested in figuring this out. We’ve been testing providers, we’ve tried manually using numbers on landing pages and we’ve even lost an …
Whether you just created your very first company website or have had one for many years, you can always improve your business’s online presence with digital marketing. Unlike traditional marketing, digital marketing involves reaching consumers through multiple channels online. Keeping up with …
Believe it or not, phone call leads are some of the most valuable. This may not make sense just yet but today we aim to clear this up and show you why.
E-Commerce can be challenging…and this is an understatement. I’m lucky enough to have ended up in search engine marketing, a move that happened at the beginning of my career by chance, and I firmly believe that the skills one learns as a search engine marketer help build the strongest foundation …
WordPress is one of the most popular content management systems (CMS) and blogging platforms used today. With basic web design skills one can install a WordPress site in a matter of minutes. As a result, thousands of online businesses exist under WordPress, yet many creators do not take the proper …
Let’s say you spend three years slaving away at law school. It’s okay if after all of that you don’t practice law; you’ll still learn how to think like a lawyer. While this may be helpful, I think it’s better to think like a search engine marketer. Having graduated law school only to have my …
