In June, Google rolled out a new feature to help students navigate the college search process. When searching for information on a college, prospective students typically have to scour the website for potential factors such as admissions requirements, tuition costs, and student body demographics.
When the economy slides into a downturn, one of the first things businesses do is cut costs, either in response to or in anticipation of decreased profits. The marketing department is often one of the first departments cut. Why?
It usually boils down to decision-makers who fail to understand how …
In case you missed it, Google’s been pushing for HTTPS updates for a while now. If you need a refresher, check out our article on the Digital Agency Network. Though it’s been a trend for a few years now, it’s still important to ensure that your site is staying on top of the secure trend.
Earlier this month, Google rolled out the Speed Update for all users. The change means that slow web pages will appear lower in the SERP (or not appear at all). This is huge news, so you’re probably wondering how many websites the update affects.
You’re scrolling through your business’s Facebook and Yelp accounts when you see a long, scathing one-star review from an unhappy customer. You notice that it’s gaining more attention than the positive reviews written below. Your choice in how you respond to this customer, as well as how you …
In SEO, the strength of your backlink profile makes a huge impact on your site’s overall organic rankings. The problem is, gaining reputable and trustworthy backlinks can be a time-consuming and expensive project to put time into.
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