What’s the Deal with the New Google Search Console?
There’s a new Search Console in town. Whether you’re an SEO fanatic or not, you should be paying attention to this update.
How Author Bios Add E-E-A-T Signals to Blog Posts
Even with impeccable content and strategic SEO, many neglect a powerful boosting strategy: author bios. They’re not just formalities but pivotal assets, often under appreciated.
Overlooking author bios diminishes content’s perceived expertise and trustworthiness, leaving potential SEO …
Our 5 Picks for the Top SEO Trends of 2018
February is upon us. No, we (unfortunately) won’t be discussing who we think will take home the gold in South Korea for the Olympics or the Best Actor in a Supporting Role at the Oscars. Instead, it’s time to dive into our picks for the 5 biggest SEO trends of 2018.
Why Your Business Should Explore Conversational Marketing
The digital marketing industry has been growing rapidly over the years, with search, display, video, and email expected to spend over $120B by 2021.
Your Super Handy, Mostly Comprehensive Guide to the RFP Process
In the world of digital marketing, there are so, so many acronyms. SEO, PPC, CTR, CPA, ROAS, RLSA, the list goes on and on. I hate to break it to you but I’m going to add one more to your list: the RFP.
Increase Conversions with Calls-to-Action on Your Website
Want something done? Just ask. That’s the mentality behind calls-to-action (CTAs). You probably put CTAs in your ad copy, but you’re missing out if you don’t also make calls-to-action an integral part of your website.
Make Mobile-First Index Optimizations a Priority in 2018
With 2018 fast approaching, our Director of SEO & Content Justin McIntyre is here to help us brush up on Google’s impending mobile-first index.