Attracting prospective students to higher education institutions is more challenging than ever. Every aspect requires careful strategy, from reaching out to students, inspiring them to explore educational opportunities, and guiding them through enrollment.
This article provides actionable …
Want something done? Just ask. That’s the mentality behind calls-to-action (CTAs). You probably put CTAs in your ad copy, but you’re missing out if you don’t also make calls-to-action an integral part of your website.
With 2018 fast approaching, our Director of SEO & Content Justin McIntyre is here to help us brush up on Google’s impending mobile-first index.
Let’s take a poll: How long do you typically wait for a site to load before you get sick of staring at a blank screen, start smashing the back button and immediately regret ever clicking the link?
While link building can take precious time and resources, there’s a simple way you can build your backlink profile—without taking over your whole to-do list. Try pursuing unlinked brand mentions. It’s a low-effort, high-impact, and a totally white-hat SEO tactic.
Some might argue that a carpenter is only as good as his tools. While I might not plan on repairing a roof anytime soon, I’ve explored my fair share of search engine optimization tools.
So you’re looking for a new job. Yay! Okay, okay. I know that no one enjoys job searching. It can be confusing and frustrating to apply for jobs online.
