Social Media | Digital Marketing Blog | Perfect Search
Targeting Teens: New Facebook & Google Ad Rules

Ah, adolescence. It was the best of times, it was the worst of times—and it was (and still is) a time of being easily influenced and not realizing it.

IGTV graphic

Instagram recently announced the launch of IGTV, a new feature that allows users to post up to an hour of vertical, permanent video.

Facebook targeting

Amid the ongoing discussions of Facebook’s data collection and use of personal data, the tech giant announced that it is sunsetting the ad targeting option Partner Categories

Instagram advertising

Facebook is for cringe-worthy mom comments, Snapchat is for the dog face filters, YouTube is for beauty tutorials, and Instagram is for #foodporn. Or are they?

Students often look at schools years before they actually enroll. Like Drake pining for Rihanna, they're playing the long game. 

Facebook collects data on people’s likes and dislikes, locations, and so much more. This is advertiser gold since it allows you to target users in a highly focused way.

If you thought Snapchat advertising isn’t right for your business, think again. The new self-service Ads Manager is here. 

Ready to Take the Next Step?

Our digital marketing services will take your business to the next level.

Start your journey with a comprehensive site audit.

Call Email

Stay in touch with digital marketing & those who know it best.
Sign up for the Perfect Search newsletter.