Perfect Search Media Internviews: Summer 2017 Part I
Forget all those summer superhero blockbusters. The biggest hit of the season has finally arrived: Perfect Search Internviews!
Shooting for Success: BEEFing Up Your Marketing Reporting Calls
To offset the chances of missing those important in-game opportunities after a foul (and to offset the embarrassing taunts of the seemingly prodigal players) the coaches taught us BEEF. It’s a silly acronym that resonated deeply and helped me improve my chances of adding points for the team under the pressure of watchful eyes.
As I’ve grown, I’ve noticed how BEEF can be applied to so many areas of life, especially work and reporting calls by a marketing team. Let me tell you how.
Why Your Business Should Test the New Posts on Google Feature
Google+ is over (except for this surprisingly active pepper lovers community)—but Posts on Google are in. Find out how you can use Posts on Google to promote your business.
Your Guide to Google’s Responsive Display Ads: An Unsung Hero
Don’t forget about responsive display ads. They’re the unsung heroes of AdWords–and they should be part of your advertising strategy. Get the lowdown now.
What You Need to Know About SEO for Images: From Alt Tags to A/B Testing
A third of all searches performed on Google are for images, which means that images aren’t just for show – they’re important for the success of your website.
Cele-purr-ties of Instagram: 3 Digital Marketing Lessons You Can Learn From Celebrity Pets
Famous pets have taken Instagram by storm. What can the likes of Grumpy Cat and Doug the Pug teach us about marketing? As it turns out, a lot.
Why Does Voice Search Matter to Digital Marketing?
60% of searches happen on mobile–and 20% of those are voice search queries. Voice search is only getting bigger. Here’s why it matters for your business.