How Author Bios Add E-E-A-T Signals to Blog Posts

Even with impeccable content and strategic SEO, many neglect a powerful boosting strategy: author bios. They’re not just formalities but pivotal assets, often under appreciated. Overlooking author bios diminishes content’s perceived expertise and trustworthiness, leaving potential SEO gains on the table. Let’s uncover the influence of author bios on E-E-A-T and its role in maximizing SEO potential.

The Sales Cycle That Never Ends: Getting the Best Marketing Return for Higher Education (Part 1)

Besides looking up shark facts, prospective students are also using their access to information to search for colleges–and they’re starting those searches early. 

Perfect Search Wins 2 dotCOMM Awards!

Perfect Search Media won two (yep, count ’em–two!) dotCOMM awards. 

Perfect Search Media Internviews: Summer 2017 Part II

Like any summer blockbuster, there’s always a sequel. If you’ve already read this summer’s Internviews Part I, then you’re all set for Part II! 

Perfect Search Media Internviews: Summer 2017 Part I

Forget all those summer superhero blockbusters. The biggest hit of the season has finally arrived: Perfect Search Internviews!

Why Your Business Should Test the New Posts on Google Feature

Google+ is over (except for this surprisingly active pepper lovers community)—but Posts on Google are in. Find out how you can use Posts on Google to promote your business.

Your Guide to Google’s Responsive Display Ads: An Unsung Hero

Don’t forget about responsive display ads. They’re the unsung heroes of AdWords–and they should be part of your advertising strategy. Get the lowdown now. 

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