Perfect Search Internviews: Spring 2017 Part I
You know that feeling you get when Netflix adds a new season of your favorite TV show? That’s basically how we feel about our Spring 2017 Junior Analysts.
Economic Trends in PPC Competition and Costs per Click
Are you curious how the current economic situation affects online advertising costs and competition? Learn why cutting your ad spend in a downturn can be a mistake and how to take advantage of lower CPCs and less crowded markets in this article.
What’s Project Owl All About?
Project Owl isn’t J.K. Rowling’s latest addition to the Harry Potter universe. It’s Google’s latest effort to improve search quality and reduce the spread of inaccurate or misleading information.
5 Tips to Help You Ace Your Next Digital Marketing Phone Interview
Don’t stress out over your next digital marketing phone interview. Instead of turning your cell on airplane mode, check out these 5 tips.
How Your Business Can Make the Most of Remarketing Lists
So many ad campaigns focus on driving new users to your site. It’s easy to forget about the power of remarketing. Discover how remarketing can help your business can make your ad campaigns more efficient.
Emoji are Back in the SERP…What Does This Mean For Your Business?
After a two-year hiatus, Google has confirmed that it’s allowing emoji to appear in the SERP. What does this mean for your site? Let’s get our thinking face emoji on.
7 AdWords Tips to Help Your Business Save Money & Improve Performance
Sometimes, a small AdWords update can have a huge impact on your search campaigns. Check out 7 AdWords tips to take your account to the next level.