How to Improve Performance Max Ad Campaign Performance

Ready to improve your Performance Max campaign performance? Check out best practices, bidding strategies, and advice on when to bring in external help.

Team Member Spotlight: Justice Pettigrew

Get to know Justice Pettigrew, Analyst of Search & Social. She loves building client relationships—but (spoiler alert!) she dreams of one day build her own house.

The Importance of Testing Your Ad Campaigns (And What to Test!)

Users are estimated to perform over 1,000 searches per year. Make sure your company’s ads don’t get lost in the shuffle.

The 3 SEO Tips Every Enterprise Business Should Know

While enterprise businesses have plenty of advantages, they also face their own set of issues. Read on to learn how you can avoid enterprise-scale SEO pitfalls and dominate the SERP.

4 Reasons Why You Should Always Revamp Old Content

When’s the last time you checked up on your site’s old content? It’s not ancient history. Here’s why updating old content helps your site.

A Brand-New Outlook: The PPC Benefits of a Brand Campaign

Are you running a branded campaign for your business? If not, we’ve got some good reasons why you should change your mind.

How I Made Spending Time With Friends & Family a Top Priority

Our CEO Ajay revisits his 4 Pillars of Happiness. Are you making time for friends & family? Ajay is.

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