Perfect Search Media Internviews: Winter 2017 Part II
Already finished Part I of our Winter 2017 internviews and ready for Part II? We won’t keep you waiting any longer. Get to know Anushka, Lizzy, and Luke!
6 Key Issues in Higher Ed PPC Ads
Learn about issues that higher education marketers, program coordinators, and school department heads encounter when trying to increase college enrollment.
Perfect Search Media Internviews: Winter 2017 Part I
Two things are making this (almost over?) Chicago winter great. 1) The lack of snow. 2) Our fantastic team of Junior Analysts. Get to know our first set of winter interns.
How Machine Learning and Natural Language Processing Are Impacting Digital Marketing
Unfamiliar with machine learning and natural language processing? Time to get caught up. These new technologies will transform the digital marketing industry.
5 Common Social Media Mistakes New Companies Make
Don’t be that company with the cringeworthy tweets. If you’re just getting into social media marketing, here’s a primer to make you look like a pro.
Seize the Moment: Google’s Micro-Moments & Your PPC Strategy
To compete in the mobile-first world, businesses need to be present in the micro-moment. Discover 5 ways PPC can help you capitalize on them.
CRO, UX, & A/B Testing: How to Improve Your Website’s Conversion Rates
Whether you’ve never heard of conversion rate optimization before or you’re a CRO fan like me, discover where your business should try to boost your conversion rates.