How Author Bios Add E-E-A-T Signals to Blog Posts

Even with impeccable content and strategic SEO, many neglect a powerful boosting strategy: author bios. They’re not just formalities but pivotal assets, often under appreciated. Overlooking author bios diminishes content’s perceived expertise and trustworthiness, leaving potential SEO gains on the table. Let’s uncover the influence of author bios on E-E-A-T and its role in maximizing SEO potential.

Perfect Search Media Internviews: Summer 2016

A short list of things you’ve probably been anxiously awaiting: the new Ghostbusters reboot, the Red Line, and, of course, the new “JAsk Me Anything” series—where we ask our Junior Analysts (JA)..anything.

How Your Site Can Make The Most of Personalized & Local Search

The discrepancy between the Google Search Console stats and your own search is commonplace now. This is life in the era of personalized search results.

3 Killer Entry-Level Digital Marketing Interview Tips

Let’s face it. The digital marketing industry is much more competitive now than it was fifty years ago. (If you don’t understand why, I suggest looking up some information on the history of the internet).   Suffice it to say, the competition is fierce in the digital marketing job hunt. People looking to make names

Team Member Spotlight: Justin McIntyre

Ever wondered what it’d be like to do digital marketing for *any* client in the world (or outside this world)? Our Director of SEO & Content Justin has. And he has a pretty magical answer.

Why Your Business Needs to Convert (!) to Conversion Tracking

Thanks to conversion tracking, it’s possible to pinpoint exactly what a customer does after he or she clicks on one of your website’s ads. Definitely can’t do that with billboards, huh?

Increase Conversions Without Increasing Spend (Without Magic)

You finally created a beautiful new website for your business with all the bells and whistles. Plus, your new site looks stunning on desktop and mobile formats alike. But there’s one problem. The phones aren’t ringing. You’re not getting any contact form messages. Simply put, you’re not receiving a return on your design costs. You’re

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