How to Block URLs from Crawlers and Bots
Sometimes, it’s necessary to keep certain pages off a search engine results page (SERP) and hidden away in your domain. Is your world shattered yet?
6 Key Issues in Higher Ed PPC Ads
Learn about issues that higher education marketers, program coordinators, and school department heads encounter when trying to increase college enrollment.
How Your Enterprise Business Can Make the Most of a Digital Marketing Agency
It can be hard to balance your internal responsibilities and make sure you’re getting the most out of your agency relationship. I’ve compiled a few tips about how to make the most of your relationship with your digital marketing agency.
What You Need to Know About the Google Mobile-First Index
Earlier this month, Google announced a slow rollout to a “mobile-first index.” What does this mean? Don’t we already live in a mobile-first world?
Perfect Search Media Internviews: November 2016
‘Tis the season for a new installment of internviews. You know, interviews with our interns. Get to know our Junior Analysts Courtney Culligan and Joe Langhenry.
How Your Business Can Benefit from Google’s New Cross-Device Reports
The beauty of digital advertising isn’t in a great website. The beauty is in the data. (Beautifully designed landing pages or banner ads don’t hurt, though.) Because there are so many touchpoints involved in the advertising process, tracking this beautiful data can be difficult. Within digital advertising alone, a consumer may view a YouTube ad
Team Member Spotlight: Ajay Pattani
It’s time to put a spotlight on Ajay Pattani, Perfect Search’s CEO & Founder. You may already know his obsession with white wine and ping-pong, but it’s time to learn something new.