The digital marketing landscape is competitive enough as it is. It’s already difficult to compete against the endless stream of rival search results fighting for the same keywords on Google and Bing, but you also need to ensure that you don’t compete against yourself.
Senior Analyst, Search & Social Advertising
- Favorite Summer Activity: Free concerts in Millennium Park
- Most Embarrassing Moment: Crying at his 5th grade birthday party
- Country He’d Like to Live in: Spain
- Superpower of Choice: Mind-reading
With total U.S. digital ad spend overtaking television for the first time in 2017 and social media ad spend accounting for 25% of all digital advertising, it’s important to make sure your ad spend on Facebook and Instagram is being used to its full potential.
Video advertising has saturated the market over the past year and the market for video advertising is expected to keep growing.
Don’t let writer’s block get the best of you. Want to keep your Facebook ad copy fresh and engaging? Try something new. These 5 unconventional tips might just increase your CTR, conversions, and get your business some sweet, sweet likes.
There’s a wealth of published research on the art of persuasion and how people make decisions. While this sounds like something you glossed over in Psych 101, it has real-world consequences—especially in the e-commerce industry.
Ready to Take the Next Step?
Our digital marketing services will take your business to the next level.
Start your journey with a free site audit.