2021 dramatically changed how third-party cookies are able to track users and these changes are here to stay. If you haven’t paid attention to the news, it’s time to listen up - the loss of third-party cookies affects advertising strategy on all digital platforms.

For retail or e-commerce businesses, the holiday season is often the most significant time of the year, accounting for

On October 28, 2021, Facebook announced that it was rebranding itself as Meta Platforms, Inc.

Facebook Ads has gone through major changes and updates since Apple announced that it was going to require users to actively opt into being tracked by cookies from apps starting with the Apple iOS 14.5 Update on April 26, 2021.

If your brand is not on YouTube, you are missing out on a huge portion of the worldwide audience. Learn how to create and optimize your ads on YouTube here!
Facebook Ads can be used at every stage of the sales funnel to increase your bottom line. Learn how to make effective Facebook ad campaigns for e-commerce here.

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