Welcome to Target Audience, a new interview series about marketers, by marketers, and for marketers. In each Target Audience interview, we’ll pick the brains of marketing experts to learn more about their experience in the industry, insights they’ve gathered over the years, and which songs pump them up the most.

A few weeks ago, SEOs got an early holiday gift of sorts from Google: the November 2021 Core Update. 

It’s time to get to know Perfect Search Media’s Search and Social Advertising Analyst Rachel Zetzman!

For retail or e-commerce businesses, the holiday season is often the most significant time of the year, accounting for

On October 28, 2021, Facebook announced that it was rebranding itself as Meta Platforms, Inc.

Non-fungible tokens (NFTs) are the latest digital craze, but their sudden rise into the mainstream might have you wondering what all the fuss is about.

Perfect Search has gained some new members this year and we want you to meet them! Get to know Senior Manager of SEO and Content Amanda Eltaher in our latest Team Member Spotlight! 

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