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Remarketing and retargeting are essential ad tools for reminding potential customers about your business. Learn the difference between the two and how to apply both strategies with this blog!
Voice search has become increasingly important in regards to digital marketing strategies. Read on to learn specific ways you can integrate voice search into your digital marketing strategy.
We’re wishing a warm welcome to the newest member of the Perfect Search team, Paige Dickey!
In my 15+ years working in digital media sales, I've talked to a lot of decision-makers. Through these conversations, I've learned a lot about what these CEOs and CMOs are looking for in their digital agency.
Brian Roizen, co-founder of Feedonomics, discusses why Google Shopping Actions are important to test. The shopping journey allows retailers to showcase products on Google Shopping Actions.
Google’s E-A-T stands for Expertise, Authoritativeness, and Trustworthiness. Search engines have begun to rely on E-A-T ratings more and more when deciding a website’s authority and rank.
Explore why video is such a big deal and how businesses can take full advantage of videos as a marketing tool.