Digital Marketing Blog | Industry Trends & News | Perfect Search™
How to Adapt to a Changing Facebook Ads Landscape
How to Adapt to a Changing Facebook Ads Landscape

Facebook Ads has gone through major changes and updates since Apple announced that it was going to require users to actively opt into being tracked by cookies from apps starting with the Apple iOS 14.5 Update on April 26, 2021.

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Paid Search, Social Media, Marketing News

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Pinterest for eCommerce: How to Use Pinterest Advertising

Using Pinterest for e-commerce can drive sales, visibility, and broaden your audiences. Learn how to utilize pinterest advertising here.

E-Commerce, Paid Search, Design, Social Media
A History of Google's Core Algorithm Updates
The wild west days of early search engines are long gone, and Google's sizable Core Algorithm Updates are the main reason why. Discover the history of all Google algorithm updates here.
SEO, Content, Marketing News
Your Guide to Advertising on Bing vs.Google
It can be difficult for businesses to know the best platform to advertise on. Learn the key differences between advertising on Microsoft versus Google, here.
Associations, E-Commerce, Education, Software, Paid Search, Social Media
What Makes a Great Marketing Leader?
Andrew, our Business Development Manager, often asks himself: what do we look for in leadership? Learn the key qualities to strive for as a new marketing leader in this blog.
Culture & Development
Perfect Search Joins Built In's 2021 Best Places to Work List
Perfect Search has earned its place among Chicago’s 50 Best Small Companies to work for! Learn more about our recognition here.
Culture & Development, From the CEO
14 of the Most Common Marketing Mistakes to Avoid
Companies tend to fall into the same traps while marketing on Google and Facebook. Learn the most common digital marketing mistakes and how to avoid them, here.
Associations, E-Commerce, Education, Software, Paid Search, Social Media, Marketing News

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