Digital Marketing Blog | Industry Trends & News | Perfect Search™
glove with covid-19 text across the front
Our Senior Analyst of Search & Social Strategy offers tips on navigating your digital presence during the coronavirus outbreak. Take a look for updates & advice.

 Journalists assume their readers are busy and have other priorities. You should too. Learn how to steal newspapers’ best practices for easy-to-read valuable content that retains readers and builds an audience for your brand.

There’s a wealth of published research on the art of persuasion and how people make decisions. While this sounds like something you glossed over in Psych 101, it has real-world consequences—especially in the e-commerce industry.

While link building can take precious time and resources, there’s a simple way you can build your backlink profile—without taking over your whole to-do list. 

AdWords campaigns can now potentially spend up to twice the set daily budget. Yes, you read that right.

I was fortunate to attend the Inc. 5000 conference in Palm Desert, California. It was a privilege to hear from inspiring speakers and meet accomplished, creative entrepreneurs.

It’s awards season. Okay, the Oscars aren’t for a while—but Perfect Search won two (!) MarCom Awards.

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