Digital Marketing Blog | Industry Trends & News | Perfect Search™
Andrew, our Business Development Manager, often asks himself: what do we look for in leadership? Learn the key qualities to strive for as a new marketing leader in this blog.

Older content can be seen by Google as more authoritative than newer content and it’s cheaper to retain old (A.K.A. loyal!) customers than to attract new customers.

Here are 5 handy tips on how to optimize your online presence when searching for a new job. If you follow these guidelines, you’ll boost your chances of hearing back from your potential dream job.

Don't be frightened by what's hiding in your site's XML sitemap. Here are 3 reasons why you need to regularly crawl the sitemap.  

These days digital marketing is just as much "by the people," as it is "for the people." Just because the internet didn't exist in Abe Lincoln's time doesn't mean it doesn't apply.

Spoiler alert! Recent GoT plot points and important SEO tips are within. So if you're like Jon Snow and know nothing (about digital marketing), read on at your own risk.

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