Digital Marketing Blog | Industry Trends & News | Perfect Search™
It can be difficult for businesses to know the best platform to advertise on. Learn the key differences between advertising on Microsoft versus Google, here.

Trying to improve your AdWords performance but you’re out of ideas or not sure where to start? Diversification is key.

When you don’t have a complete brand guideline, this shortlist will help you put together an easy brand style guide for your business. Part I includes a logo and color style guide.

The education decision journey has gone digital. Check out our infographic that explains how prospective students are looking for higher education organizations and what you can do about it.

It’s time to hit the ground running. Even if you haven’t made a dent in your other New Year's resolutions (exercise is hard--trust me, I get it), it’s not too late to adjust your work habits.
Ready to get more productive? We got you. Find out our 6 favorite tools for improving your workflow.
Get to know Justice Pettigrew, Analyst of Search & Social. She loves building client relationships—but (spoiler alert!) she dreams of one day build her own house.

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