Target Audience: Kate Selfridge, Director of Demand Growth at Ritual

This month's Target Audience guest is a bit different than our typical marketing experts, but their leadership and business insights are sure to be valuable to anyone. 

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Your Guide to YouTube Advertising
If your brand is not on YouTube, you are missing out on a huge portion of the worldwide audience. Learn how to create and optimize your ads on YouTube here!
Paid Search, Social Media, Mobile & Video
23 Google Ranking Factors You Should Know About
Understanding what's behind Google’s algorithm for ranking pages on its SERP is essential to your SEO strategy. Check our list of lesser-known ranking factors here.
SEO, Content, Design, Mobile & Video
What Is The Difference Between Retargeting and Remarketing?
Remarketing and retargeting are essential ad tools for reminding potential customers about your business. Learn the difference between the two and how to apply both strategies with this blog!
Associations, E-Commerce, Education, Software, Paid Search, Social Media, Mobile & Video
Instagram Reels vs. TikTok: The Great Marketing Debate
Debating on whether to use Instagram reels or TikTok for your business? Discover 5 differences between the two popular platforms with this blog.
Social Media, Mobile & Video, Marketing News
Marketing Leaders: What to Know in Your First 90 Days
The first 90 days in a marketing role are extremely critical to long-term success. Learn the key areas marketing leaders need to tackle first in a new position.
Culture & Development, Marketing News
How to Build Successful E-commerce Ads on Facebook
Facebook Ads can be used at every stage of the sales funnel to increase your bottom line. Learn how to make effective Facebook ad campaigns for e-commerce here.
E-Commerce, Paid Search, Social Media

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