Communication is key–especially when it comes to design. Whether you’re creating your own branded materials or working with third-party designers to help out your company’s swamped design team, you need to be able to communicate effectively and efficiently.
Communication is the most important aspect of working with a marketing agency.
It’s how you ensure you’re not wasting any ad spend and getting the optimal performance from your ad campaigns.
Do you remember how you found a college or an education program? Chances are, you didn’t use your phone in the process. That’s not how education works anymore.
This is the digital marketing universal truth: You should always be testing—especially in your ad campaigns. In a time when users are estimated to perform over 1,000 searches per year, it’s easy for your business to get lost in the shuffle if you’re not using the most creative or relevant ad …
While Google has gotten better and better at preventing miscellaneous or manipulative sites from rising to the top of the SERP, there’s still a good amount of work involved in taking your site to the top. These days, there are no shortcuts in SEO. Keyword-stuffing or spammy links won’t help you …
Paid search campaigns are extremely versatile. Whether you’re a university looking for higher enrollment numbers or an e-commerce site trying to move products out of your warehouse, pay-per-click (PPC) campaigns have something to offer.
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