Shooting for Success: BEEFing Up Your Marketing Reporting Calls

Growing up in the Hoosier State, basketball was an inevitable force in my life. Summer after summer I attended Cager Camp—a youth basketball camp that taught the fundamentals. Week upon week we ran, we dribbled, we defended, and we shot.

We shot, and we shot, and we shot.

Why Advertise On Amazon?

Increasingly, customers are beginning their shopping journey online. It is projected by 2021, there will be 230.5 million digital shoppers in the United States, according to Statista.* This trend presents an opportunity for retailers to connect with potential customers online–specifically on …

How to Pivot Your Marketing Strategy During COVID-19 (Coronavirus)

The outbreak of the COVID pandemic and the subsequent lockdown of many businesses, schools, and facilities led to a radical change in the advertising landscape starting in March 2020.

7 Facebook Ad Strategies to Transform Your E-Commerce

Dynamic product ads, an offering from Facebook, are a low hanging fruit that every e-commerce business should prioritize in their strategy. These ads are both easy to set up and highly powerful––whether you’re retargeting past visitors or prospecting for new ones. 

Why Your Business Should Use Google Display

There’s no doubt that the world wide web is a big [read: humongous] place. For some brands and advertisers, this may seem daunting––but for those well-versed in Google Display, it becomes an opportunity.

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