2021 dramatically changed how third-party cookies are able to track users and these changes are here to stay. If you haven’t paid attention to the news, it’s time to listen up - the loss of third-party cookies affects advertising strategy on all digital platforms.
Ah, Instagram. The social media platform that’s integrating its way into every part of our lives. It’s time for a walk down memory lane.

Social media ad spend accounts for 25% of all digital advertising, so it's important to nail it. In order to spread the wealth, I’ve put together four tips to make sure you level up your social media advertising.

Digital marketing valentines

It’s surprisingly easy to come up with digital marketing valentines. So we went for it. Enjoy!

three plastic bottles on a video graphic

Video advertising has saturated the market over the past year and the market for video advertising is expected to keep growing.

YouTube Sponsorship

YouTube audiences don’t tolerate insincere sponsorships from content creators. They came to YouTube for videos from real people—and breaking that trust has consequences.

Facebook and Instagram time tracking

Facebook & Instagram rolled out a time-tracking feature. Finally, something that tells us how much time we've spent scrolling...

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