6 Key Issues in Higher Ed PPC Ads

Learn about issues that higher education marketers, program coordinators, and school department heads encounter when trying to increase college enrollment.

Perfect Search Media Wins Manifest Award

We’re thrilled to announce that Perfect Search Media has been recognized as one of the most well-reviewed Chicago companies of 2021!

The Ultimate Content Marketing Checklist

We’ve decided to put together a series of digital marketing checklists to help you feel unstoppable and, of course, make sure your websites are getting the attention they deserve. Next up: content!

Target Audience: Blake Pinto, Associate Vice President of SEO Content at Synchrony

This month, we spoke to Blake Pinto, Associate Vice President of SEO Content for Synchrony, an industry-leading consumer financial services company.

Team Member Spotlight: Trevor Adrian

Let’s all get to know Perfect Search Media’s SEO and Content Analyst Trevor Adrian!  1) What’s your favorite part of your job so far? What’s the most challenging part of your job so far? Working with Excel each day is easily my favorite. No matter if a client needs help with technical, on-site, or off-site

Target Audience: Drew Brucker, VP of Growth Marketing at LASSO

Welcome to Target Audience, a new interview series about marketers, by marketers, and for marketers. In each Target Audience interview, we’ll pick the brains of marketing experts to learn more about their experience in the industry, insights they’ve gathered over the years, and which songs pump them up the most.

How to Adapt to the Changing Cookie Landscape

2021 dramatically changed how third-party cookies are able to track users and these changes are here to stay. If you haven’t paid attention to the news, it’s time to listen up – the loss of third-party cookies affects advertising strategy on all digital platforms.

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