Responsive Site vs. Mobile Apps

The need for businesses to have a mobile presence is evident. So, the question isn’t “Should my company invest in a mobile presence?”, but “How should my company invest in a mobile presence?” Here are some pros and cons of responsive sites vs. mobile apps.

Dental Marketing Ideas & Case Studies

Here are some digital marketing tricks to deal with the fierce competition online among dentists.

Edward Snowdens’s Quotes from SXSW

Edward Snowden, a formed NSA contractor, spoke to thousands of viewers at SXSW, defending his leaking of NSA data which he argues improved US. National Security by exposing its shortcomings.

Retail Advertising Tips & Ideas

Whether you’re advertising for Saks Fifth Avenue or a boho fashion boutique, pay-per-click advertising is one of the best ways to increase online sales. Read on to learn how and why PPC advertising is effective & cost-efficient for retail.

A New Way to Use Twitter for Business in 2014

A personal-professional twitter (PPT) account is an account that is created for business purposes that utilizes the advantages of personal account characteristics. PPT accounts have an advantage over traditional brand or business accounts because they allow users to connect with a person rather than corporation.

How to leverage online restaurant reviews

The impact of online reviews for restaurants on social sites such as Yelp and Urbanspoon is undeniable, and it’s simply bad business these days to ignore reviews. Not only is it a poor business move, but there are actually advantages to responding and listening to reviews! Here are the top 4 tips for maximizing the potential of online reviews.

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