Even with impeccable content and strategic SEO, many neglect a powerful boosting strategy: author bios. They’re not just formalities but pivotal assets, often under appreciated. Overlooking author bios diminishes content’s perceived expertise and trustworthiness, leaving potential SEO gains on the table. Let’s uncover the influence of author bios on E-E-A-T and its role in maximizing SEO potential.
WordPress is one of the most popular content management systems (CMS) and blogging platforms used today. To expand and improve the functionality of a WordPress site, you can choose from thousands of plugins. Below is a collection of the top five most essential plugins that every developer should have.
Stock image sites can be a great resource if you learn how to navigate them. The art of choosing stock images is making it seem like they’re not stock images. Below are some tips to find the strongest stock images.
Optimizing a website to rank higher in searches is obviously important to increase traffic and, in turn, ideally conversions. There are many things that go into optimizing a website, but there is one aspect that deserves special attention: keywords. When focusing on keywords to optimize a site, it’s helpful to utilize tools to help find
Let’s say you spend three years slaving away at law school. It’s okay if after all of that you don’t practice law; you’ll still learn how to think like a lawyer. While this may be helpful, I think it’s better to think like a search engine marketer. Having graduated law school only to have my
I think that bounce rates get a bad rap. I do always prefer a low bounce rate to a high one, but sometimes a high bounce rate isn’t such a bad thing. Let’s dig in to what a bounce rate is a bit. A bounce rate is the percentage of sessions (visits) that leave after
If you aren’t already using remarketing campaigns you are lagging behind your competitors. However, there are many ways to optimize and leverage your remarketing lists and campaigns that many people are not aware of.