2022 Holiday Marketing Trends for Non-Retail Businesses

For retail or e-commerce businesses, the holiday season is often the most significant time of the year, accounting for 19% or more of annual revenue. Deloitte’s annual holiday retail survey finds that, with inflation top of mind, consumers are looking for deals and are still planning on spending more this year than last year. But

How Your B2B Organization Can Improve Client Retention

Wondering how you can increase your client relationships and retain B2B clients? We’ve identified two effective ways your B2B business can build its retention muscles.

Team Member Spotlight: Courtney Culligan

So you’ve already been re-introduced to the pumpkin spice latte. But have you met Courtney Culligan? 

Reuse and Recycle: How to Repurpose Old Content and Remarket to Old Customers

Older content can be seen by Google as more authoritative than newer content and it’s cheaper to retain old (A.K.A. loyal!) customers than to attract new customers.

How to Optimize Your Online Presence When Looking for a Job

Here are 5 handy tips on how to optimize your online presence when searching for a new job. If you follow these guidelines, you’ll boost your chances of hearing back from your potential dream job.

Why You Need to Regularly Crawl Your Website’s XML Sitemap

Don’t be frightened by what’s hiding in your site’s XML sitemap. Here are 3 reasons why you need to regularly crawl the sitemap.  

3 Lessons from Successful User Generated Content Campaigns

These days digital marketing is just as much “by the people,” as it is “for the people.” Just because the internet didn’t exist in Abe Lincoln’s time doesn’t mean it doesn’t apply.

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